IRDAI · SEBI
BULLSLINE.IN
The hard cases
are our specialty.
Twenty-five years of placing health and term insurance for clients with conditions the rest of the market quietly turns away from.
Inside this issue
More writing coming soon.
A 44-year-old on insulin — and how she got insured at HDFC after two rejections.
Three practices, one team.
Diabetes, cardiac, cancer, HIV, mental health. We structure cases so the right insurer sees the right file.
Honest sum-assured maths. No rider clutter. Claims support that doesn't disappear after the sale.
Goal-led portfolios. Direct plans. Long-only, long-horizon. Transparent fees.
Twenty-five years, in three numbers.
The insurers we place cover with.
Major Indian insurers across health, term, and life. Independent — no insurer pays more to be recommended.
From the founder.
Istarted Bullsline in 2001 because the conversations I kept getting pulled into weren't about returns or premium savings — they were about someone with a condition the standard market had quietly turned away from.
Insulin diabetes. A bypass two years ago. A cancer that's been in remission for five. HIV. Bipolar, well-managed for a decade. The market told these people no, and most advisors didn't push back.
After twenty-five years and fifteen hundred placements, the answer is still almost always yes — but not how you've been told. This magazine is a place to put that work down on paper.
Tell us about your case.
We'll tell you what's actually possible.
15 minutes, no obligation. Including the honest no, if that's what we find. Mon–Fri 9–6, Sat 9–2.